Lost for Words?
Let me help.
I’m a London-based senior copywriter and Nice Person waiting to unpack my bag of words for your business. I’ve been writing for brands like yours for 16 years, across fashion, beauty, food, home, and more, with some of the country’s best-known names and agencies on my client roster.
Browse my work, drop me a message or find out the name of my dog, should that feel more your thing. If you’re looking for a woman with words, drop me a message - I’d love to hear from you.
Words At Work For...
Birkenstock Care Essentials ☆
Leo Burnett ☆
Quick Fox Labs ☆
Selfridges ☆
Bird & Blend ☆
Words At Work For... Birkenstock Care Essentials ☆ Leo Burnett ☆ Quick Fox Labs ☆ Selfridges ☆ Bird & Blend ☆
“Emma is our go-to for all things creative and copy, and is one of the most talented copywriters we have worked with. She picks up the brand she is working on quickly and always exceeds our expectations with the work she does. We would recommend her to anyone who asked.”
-Amy, Quick Fox Labs
HOW CAN I HELP?
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Copywriting for your Website
From your most impactful homepage to your About Us, I’ll help tell your brand story in ways that matter to your customers.
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Branding & Tone of Voice
Need help naming your brand? Looking for an 80-page brand voice playbook? Or something simpler for your startup? Been there, done that, got the weirdest T-shirt.
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Marketing, Social Media, PoS
Seasonal brochures, brand ‘zines, Instagram captions and paid media - if it helps generate buzz about your brand, I’d love to help write it.
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Long Reads
Going in-depth? I’ve written thought leadership pieces, SEO blog articles and magazine editorial designed to spark curiosity and conversation.
Proof in Practice
Proof in Practice
Birkenstock Care Essentials: The Care Journal
☆The Challenge ☆
The BCE team needed to establish authority in a saturated marketplace, with complex content made easy to understand for a global audience.
☆My Role ☆
I researched, developed and wrote rich long-form SEO content, from engaging hook to final thoughts.
☆The Outcome ☆
The blog grew from zero to hundreds of thousands of impressions, becoming a trusted resource for customers, and source of content for the brand.